# Cold Email Template Subject: BENEFIT (lowercase, super short, maybe 8 words, do not repeat in body, could move name to subject) Hey, NAME, saw you're TITLE at COMPANY We got NAME, TITLE at COMPANY (just like you) RESULT. Is this something you'd be interested in? A quick yes/no/maybe would be super helpful. SIGNATURE ## Example ``` Subject: your economic brief → Bloomberg TV Saw you’re at Numerator now, Leo. As a Chief Economist, I’m guessing you often write economic briefs. Reuters, CNBC, Bloomberg, MSN, Market Watch, Yahoo Finance, etc. all need Chief Economists like you for commentary, but most briefs end up collecting dust. Financial press appearances put you in front of the investors your CEO wants to reach, all while building your own media reel. Last week we got Dr. Lindsey Piegza, a Chief Economist, in the studio at Bloomberg TV in New York, to discuss jobs and the economy. You can do it, too. Worth a chat? A quick yes/no/maybe works. Cheers, ``` Cons of this example: might be 1-2 paragraphs too long. another example: [[RSPR - Cold AI and PR Email]] Response: ``` Absolutely! I'll get you in touch with our President. Any time that works best for you: https://calendly.com/ray-rspr ``` ## Context [case studies on website](https://www.razorsharppr.com/case-studies) clips at [coveragebook](https://share.coveragebook.com/b/e8b055927d1233b6) working on a [[Lead Magnet]] ([[The No Nonsense Guide to Getting Cited by AI v9]] as a one-pager)